| University | Singapore Management University (SMU) |
| Subject | Operations Excellence and Quality Management |
Operations Excellence and Quality Management Case Study, SMU, Singapore: Alpha is a Fortune 500 electronics manufacturing services and supply chain logistics company
Case Study
Alpha is a Fortune 500 electronics manufacturing services and supply chain logistics company. It was founded over 50 years ago in the United States. Its original charter was to provide overflow manufacturing of printed circuit boards for companies based in America. Over the next several decades, the company broadened its scope to become a contract electronics manufacturing firm, pioneering automated manufacturing techniques, and becoming the first American manufacturer to construct an offshore manufacturing facility in Singapore. Through the acquisition of other manufacturers, the company expanded its global footprint to become one of the largest electronics manufacturing services and original design manufacturing companies in the world. It now boasts manufacturing operations in over 30 countries and employs over 100,000 people. The company’s mission statements are as follows:
Make great products for our customers that create value and improve people’s lives.”
“Steward sustainable manufacturing and operations practices to minimize environmental impact.”
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