IBM380 International Business Capstone Management Project: Research Paper and Slide Presentation Brief (BBA)
| University | Singapore Private Institutions |
| Subject | IBM380 International Business Capstone Management Project |
| Module | IBM380 International Business Capstone Management Project |
| Programme | BBA in International Business Management |
| Institution | Private education institution in Singapore (not named on the brief) |
| Deliverables | Five-chapter capstone research paper (3,000 to 3,500 words) and a slide presentation with talking points in the notes |
| Total Marks | 100 |
IBM380 is the final project of this BBA International Business Management programme. Learners pick a research topic from their specialisation, apply international business theory to a real setting in a five-chapter paper, and present the project in a slideshow whose speaker notes hold the full talking points.
Task Instructions
- Choose a topic related to international business management.
- Write the research paper in five chapters: Introduction, Literature Review, Methodology, Results and Conclusion.
- Create a PowerPoint or other slideshow presenting your capstone research project.
- Put all your talking points in the notes (footnotes) of the slideshow.
Marking Scheme
| Capstone project topic | 5 |
| Abstract | 5 |
| Introduction of the research topic | 10 |
| Research questions or objectives | 15 |
| Review of related literature (critical, analytical review of past research) | 15 |
| Data analysis and presentation of results and findings | 15 |
| Conclusions of the capstone project | 15 |
| References | 5 |
| Presentation slides with notes | 15 |
| Total | 100 |
Module Learning Objectives
- Choose a research topic and review appropriate literature.
- Understand research methodology and analyse research results.
- Conclude research papers with valid evidence and contribute research to the business world.
- Create a presentation and link business strategies and theories to real-life application.
Grade Classification
High Distinction 90 to 100; Distinction 80 to 89; First Class 70 to 79; Second Class 60 to 69; Pass 50 to 59; Fail 49 and below.
Need help with your IBM380 capstone project?
The IBM380 marking scheme spreads 100 marks across nine parts, and research questions, literature review, data analysis and conclusions carry 15 each, so a capstone that only describes a company will not score well. Choose a narrow international business question you can answer with real data, for example how a Singapore SME adapts its marketing mix for Vietnam, critically compare past studies instead of summarising them, and make sure your conclusion answers each research objective. The slides need full talking points in the speaker notes.
Our capstone and dissertation writing help can guide your chapters and methodology, our assignment review service can check the draft against the marking scheme, and you can study international business assignment samples.
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