Learning outcomes and assessment criteria specific to this assignment:
On completion of this assignment, students should be able to demonstrate their ability to:

• LO1 – Identify factors within the marketing environment that is driving the need for sustainable behavior
• LO2 – Assess the extent to which organizations are currently dealing with the sustainability
  issues facing their industry
• LO3 – Critically evaluate different approaches to sustainable marketing activities within a specific organisation
•  LO4 – Demonstrate transferable skills that are essential to a career in business, such as commercial awareness and communication skills

Transferable skills
This assessment will assist in development of the following transferable skills:

• Research
•  Commercial awarenes
•  Critical thinking
•  Oral communication