Question 1 Analyse National Museum Singapore based on its current visitorship. Question 2 Assuming the role of a communications consultant engaged by National Museum Singapore, formulate a campaign using any two (2) public relations and any two (2) promotion tools…

This marketing communication assignment asks you to apply your advanced knowledge of marketing communication to the organization you choose from Interbrand's Best Global Brands list-plan an integrated marketing communication plan to be presented to the marketing manager. It would be…

Identify and briefly discuss the chosen TV advert. Analyse which marketing objectives e.g., increase brand awareness, brand recall, sales, and attitude the chosen advert would be expected to meet. Identify the target audience and positioning apparently in the TV advert.…