University | Singapore University of Social Science (SUSS) |
Subject | BUS354 Customer Relationship Management |
BUS354 Customer Relationship Management Tutor-Marked Assignment, SUSS, Singapore: Describe Your Chosen Enterprise. You Should Give A Brief Background And Include Any Other Information
Question 1
(a) Describe your chosen enterprise. You should give a brief background and include any other information that will help your readers understand your considerations for the following questions. Illustrate three (3) examples of strategies that your chosen enterprise uses to get, keep, or grow customers in our local context. Explain the term learning relationship and how these strategies help to build a learning relationship.
In the background description of your chosen enterprise, you may consider including the following information:
• Customer reach within Singapore and beyond if applicable
• Product or service innovation to create value for the customer
• Channels to interact with customers
(b) Explain what it means for an enterprise to be omnichannel. Give an example of a scenario in your chosen enterprise, illustrating how it is omnichannel. Discuss two (2) benefits of being omnichannel, relating to your chosen enterprise. How does being omnichannel help your chosen enterprise to be customer-centric?
(c) Technology alone enables an enterprise to be omnichannel. Debate this statement and explain your answer. Support your answer with examples from your chosen enterprise.
Hire a Professional Essay & Assignment Writer for completing your Academic Assessments
Unlock success in BUS354 Customer Relationship Management at SUSS with our specialized support services. Whether it's acing your TMA or seeking assistance from a reliable assignment helper, we've got you covered. Our expertise extends to providing top-notch Essay Help in Singapore. Elevate your academic experience by paying our experts for invaluable guidance. Don't let the complexity of your chosen enterprise description overwhelm you—trust us to provide concise and effective solutions. Seize the opportunity to excel with our assistance tailored for Singaporean students.
Tags:-
- Imagine that you are currently working for a precision medicine startup: Machine Learning Paper Review in Precision Medicine, Written Assignment 1, NUS, Singapore
- Go Business offers PSG solutions for enterprises in Singapore: Collective Intelligence and Entrepreneurship, Assignment 1, JCU, Singapore
- Design an ontology based on- Accidents can be categorised as chemical, electrical, fire, kinetic or liquid: Collective Intelligence and Entrepreneurship, Assignment 1, JCU, Singapore
- Project Control Monitoring, Assignment, HU, Singapore: Deliberate Project MONITORING AND CONTROL or PMC Identification
- DSM500: Final Project Report, Coursework 2, UOL, Singapore
- DSM080: Financial Markets, Assignment, UOL, Singapore: A grapefruit juice futures contract is for 15,000 pounds of frozen grapefruit juice
- DSM080: Financial Markets, Assignment, UOL, Singapore: The share price of a certain stock today is $42.50, and five-month European style call options with a strike price of $45 currently sell for $4.25.
- DSM080: Financial Markets, Assignment, UOL, Singapore: A trader who is working in the gold markets is able to borrow money at the interest rate of 7% per annum
- DSM080 Financial Markets, Assignment, UOL, Singapore: A dollar-based American corporation has decided that it will have to pay 6 million UK pounds in three months
- Principle of Finance Assignment, UCD, Singapore: National Gaming Inc. (National) operates the weekly lottery in the country
UP TO 15 % DISCOUNT