University | Singapore Polytechnic School of Business (SP) |
Subject | Hotel management |
Hotel management Assignment, SP, Singapore Identify an Asian hotel company to critically examine its international growth model and strategies
1. Identify an Asian hotel company to critically examine its international growth model and strategies.
2. Review current academic works and critically analyze the key issues that Asian hotels face while growing internationally.
3. Critically examine the chosen Asian hotel company’s current growth challenges.
4. Analyse how the company has enhanced its products and services to meet the changes in the international market needs.
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