Find Solved Questions for Different Singapore Universities

Question 1 (a) Describe a typical customer persona for your chosen enterprise in the local context. Briefly describe a scenario of the customer interacting with your chosen enterprise through different channels and completing a purchase. Create a customer journey map…

Question 2 Ethan is a software engineer and he wrote a computer program for his company’s client. After the program was delivered and installed for the client, Ethan discovered that although the computer program did meet the client’s requirements, there…

Question 1 OCBC Bank is a long-established Singapore bank with a sustainability strategy. Review OCBC’s Sustainability Report 2022 (“OCBC Report”) (see https://www.ocbc.com/iwov- resources/sg/ocbc/gbc/pdf/ocbc-sustainability-report-2022.pdf) and address the following: (a) Briefly explain the concept of green finance and appraise OCBC’s efforts in…

Question 2 Under Category 1.3 “Corporate Governance and Social Responsibility,” of the BE Framework, organisations are encouraged to contribute to the community and the environment while doing business. Requirement: Implements policies and involves stakeholders to contribute to the community and…

Question 1 The BECA 2018 Business Excellence People Excellence Award Executive Summary Report presents how the organisation has strived to meet the requirements of the Business Excellence Framework in all 7 Criteria. Please note that you are required to use…

1: Decide on the concept/product/service/experience and the brand name, design, visual identity 2: Examine the target audience, media planning issues, market/brand positioning, competitive issues, behavioural/attitudinal issues 3: Decide on the advertising strategy and write the creative brief 4: Develop creative…

Advice on each question ⦁ What is being advertised? Briefly describe the brand name, the concept and the sector. The branding must be original: you cannot advertise an existing brand. You must create the brand name, the logo and the…

Question 1 Please read the instructions below carefully and answer all the questions that follow. (a) You are to take on the social worker role, attending to a client facing financial difficulties. Demonstrate how you would conduct the interview with…

CASE STUDY Eugene Fama from the University of Chicago and Kenneth R. French from the Yale School of Management examined the validity of the Capital Asset Pricing Model (CAPM) in a study that was published in 1992. The CAPM is…

SECTION A Apply the specified translation techniques and translate the following sentences into English. In a separate paragraph, briefly explain how you have used the translation techniques in your translation. (8 marks for each question: 6 marks for Translation; 2…

Imagine you are working for a company (for example, you might be in marketing, commerce, or another business context). Your company has an important client who is involved in a dispute with another business, and millions of dollars are at…

Question 1 Cultivation theorizes that persistent exposure to certain messages in the media results in cultivating certain perspectives and worldview which may be distorted from reality. Do you agree or disagree that this effect of cultivation still exist in our…