AVM356 Aviation Marketing Group-based Assignment 01, 2026
| University | Singapore University of Social Science (SUSS) |
| Subject | AVM356 Aviation Marketing |
AVM356 Group-based Assignment 01
This assignment is worth 20% of the final mark for AVM356 – Aviation Marketing.
Learning Outcome:
● Illustrate the concepts of risks and risk management.
● Analyse risk perception and how this affects risk management.
● Examine the purpose and aims of risk controls.
● Propose methods for hazard identification and conduct risk assessments.
● Design various safety control measures.
● Apply hazard identification and risk management in various industries.
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What the AVM356 Group-based Assignment 01 asks you to do
AVM356 Aviation Marketing is offered within an aviation programme, and the learning outcomes for this Group-based Assignment 01 centre on risk and risk management. You will work with ideas such as risk perception, hazard identification, risk assessment and safety controls, applied across aviation and other industries.
This GBA01 is worth 20% of the final mark for AVM356 – Aviation Marketing. It tests whether your group can explain risk concepts, carry out a structured risk assessment and design sensible control measures. Because it is group-based, a consistent voice and well-coordinated sections also matter.
AVM356 learning outcomes explained
Here is how each outcome translates into what your group should show.
| Learning outcome | What it means for your answer |
|---|---|
| Illustrate the concepts of risks and risk management | Define risk, hazard and risk management clearly and use examples to show how they apply. |
| Analyse risk perception and how this affects risk management | Explain why people judge risk differently, for example through familiarity or media influence, and how this shapes decisions. |
| Examine the purpose and aims of risk controls | Discuss what controls are meant to achieve, such as reducing likelihood or severity, and how their effectiveness is judged. |
| Propose methods for hazard identification and conduct risk assessments | Choose suitable identification methods and complete an assessment using likelihood and severity. |
| Design various safety control measures | Propose practical controls ranked using the hierarchy of controls. |
| Apply hazard identification and risk management in various industries | Show the same process working across sectors, with clear examples. |
How to structure your AVM356 GBA01
- Divide tasks fairly but agree one structure, referencing style and tone from the start.
- Define key terms such as hazard, risk, likelihood and severity early.
- Discuss risk perception and explain why it matters for management decisions.
- Identify hazards and assess risks using a clear method and a risk matrix.
- Propose controls using the hierarchy of controls, linked to each assessed risk.
- Edit as one document so sections connect, then check references and formatting.
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Key concepts to revise for AVM356
- Hazard vs risk – A hazard is a source of harm; risk combines likelihood and severity.
- Risk matrix – Rating likelihood and severity to prioritise risks.
- Risk perception – Cognitive biases, familiarity and dread factors that shape how risk is judged.
- Hierarchy of controls – Elimination, substitution, engineering, administrative controls and PPE.
- Hazard identification methods – Checklists, HAZOP, What-If analysis and incident reports.
- Safety Management System (SMS) – The ICAO approach to safety risk management in aviation.
- ALARP – Reducing risk to as low as reasonably practicable.
- Residual risk – Risk remaining after controls, and how it is monitored.
Common mistakes to avoid
- Confusing hazards with risks in your assessment.
- Proposing only PPE or training without considering higher-level controls.
- Leaving the risk assessment without clear likelihood and severity ratings.
- Submitting sections in different styles that read like separate essays.
- Using examples from one industry only when the outcomes ask for various industries.
AVM356 GBA01 FAQs
What is the AVM356 GBA01 about?
It focuses on risk concepts, risk perception, hazard identification, risk assessment and safety control measures, and it is worth 20% of the final mark.
How should our group structure the AVM356 GBA01?
Define key terms, discuss risk perception, carry out a structured risk assessment, then propose controls using the hierarchy of controls, all in one consistent document.
Which frameworks are useful for this assignment?
The risk matrix, hierarchy of controls, ALARP and safety management system principles are useful starting points.
Can I get help with my AVM356 group assignment?
Yes. Our Singapore-based subject tutors can guide you through the brief, structure and referencing so you can submit with confidence.
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