Posted on: 27th Sep 2022
COM259e Creative Advertising and Copywriting Assignment Question 2026
| University | Singapore University of Social Science (SUSS) |
| Subject | COM259 Creative Advertising and Copywriting |
COM259e Assignment Question
For this assignment, please select TWO print and TWO video brand advertisements to analyze.
Your brand advertisements (no sales promotion ads) must cover these four categories:
- Beer
- Shampoo
- Smartphone
- Recycling
For this assignment, you are required to analyse each of the four advertisements based on the following guidelines:
- Examine the main objective of the advertisement
- Evaluate the effectiveness of the advertisement
- Discuss the demographics and psychographics of the advertisement’s target audience
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